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The Flip Side of Functional Foods and Nutriceuticals

August 20, 2009

Read this article on the flip side of nutrient-spiked foods. Here’s a brief snippet:

The industry calls these products “nutraceuticals” or “functional foods.” Critics say they could lead people to consume too much of certain nutrients, plus too many calories and fats.

New York University food scientist Marion Nestle calls them “calorie distractors.”

“Functional foods are about marketing, not health,” she said. “They delude people into thinking that these things are healthy,” and they often eat more than is wise, she said.

Her shame list includes a candy bar pumped with caffeine and B vitamins, marketed as an “energy boost,” and fattening ice creams enriched with calcium and helpful bacteria called probiotics.

Sound familiar? Both MonaVie and XS Gold are described as “functional” beverages. Maybe they are good for you. Maybe they are not. Don’t fall prey to the marketing!

3 Comments leave one →
  1. Joecool permalink
    August 20, 2009 4:24 pm

    Aw, c’mon guys. After perfect water, these other drinks should be an easy sell! 🙂

  2. Brandy permalink
    August 31, 2009 6:44 pm

    Man, if you all want to be healthy, don’t consume this nasty crap. Read anything by Michael Pollan, a journalist from UC Berkeley. His latest book, “In Defense of Food” shows how we are manipulated by the food industry. He is not backed by any corporate money, and he has no other interest besides the welfare of the public. Pollan lists the jist of his book on its cover. “Eat, not too much, and mostly vegtables.” He talks about how food science and focus on nutrients has harmed public heath and how even “healthy” stuff like products from Whole Foods are not so healthy.

    I would believe a reputable journalist like Michael Pollan over some hack like Greg Duncan ANYDAY. After all, Duncan is a part of the WWDB cult that has a “list” of what is acceptable reading material for their downline. POllan isn’t trying to ban anyone from reading anything.

  3. Brandy permalink
    August 31, 2009 6:47 pm

    XS, gag.

    In other words, you will have an XS of health problems if you consume XS, or any other garbage that Duncan is peddling or this Monavie, or any other chemical-laden “fruit” drink. Want the benefits of fruit? The eat some actual fruit.

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